Author: Ya-Hub Translations

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Why is Content Marketing so Important?

Content marketing is a term broadly used to describe a new wave of marketing trends which focuses mainly on creating and distributing valuable content. It has become one of the most effective marketing tools in an age where traditional marketing techniques have been rendered obsolete. People no longer favor watching a minute-long advertisement which is […]
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The Indo-European languages

The history of all Indo-European languages stretches back to one single prehistoric root language which was spoken during the Neolithic period. Even though researchers have no written records of this language, aspects of the religion, culture and its people offer some insight into the so-called Proto-Indo-European people. Much about their culture and inherited language can […]
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What is Localization?

Many people incorrectly use the terms ‘localization’ and ‘translation’ interchangeably. While translation is a part of localizing a program, website or business but it’s not the only key component. A translation is merely changing the original language (source) to another language. Books, apps, multimedia, websites can all be translated by changing the language from one […]
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The Worst Translations Ever

Translating a document sounds easier than it is mainly because there are so many factors to consider. Most people, including those who code automated computerized translation tools, tend to think it’s a matter of replacing a source word with that of a corresponding word in the required language. Unfortunately, there is a lot more to […]
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How to Prepare your e-Commerce Website for Efficient Translation?

We live in a truly global online community where e-commerce is only as good as your ability to communicate effectively. Unfortunately, despite residing in a global community, we don’t speak one universal language. English may arguably be the second language of choice for most non-native speakers, but it does not effectively communicate when you’re selling […]
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