It is a known fact that the only way to gain a solid foothold in any global market is with app localization. Almost every online marketer knows that more than half of the world’s smartphone users are in Asia and the Pacific. That means if you want any app you develop to take off, it […]
5 Lead Generation Techniques to Grow Your Business Globally Each day there are millions of companies competing for the attention of your target audience. Regardless of if your customers are American, European or Asian, they have an array of choices and so you need to offer them an incentive to do business with you or […]
Even though modern-day Middle Eastern countries have received a lot of Western exposure especially to business practices the significant difference still is between separating personal from professional lives. In the Arab world, professional and personal lives are one and the same which means that your business partner and even employees are friends and family. Now […]
You might have used a handful of marketing strategies in your market to a great deal of success. The success may have been in the form of solid leads and sales. However, what worked in your existing market may not necessarily carry over on to the new one. You need to devise new lead generation […]
Over the past couple of years, there have been an increasing number of businesses leaping into international marketplaces. According to a DMCC report there, 42% of companies in the UK who have shown an interest in moving overseas and that figure is firmly established following the recent Brexit vote. Obviously, British businesses aren’t the only […]
Many businesses discover that entering a new market can be both risky and time-consuming. However, for a company that sees growth, there needs to be room into which it can expand, and many times that means getting into a new region. Sometimes a new market is a place where there is possibly no existing demand […]
Market Entry Services or consultants as they are called provide valuable consultancy services to businesses of all sizes in addition to NGOs, when they decide to deploy in a new market. The services help with solving different business-related problems which are related to but not limited to manufacturing, outsourcing, human resources, marketing, etc. When getting […]
Learning to speak or write a new language can be fun but it is not always easy. So, it goes without saying that some are easier to learn than others. However, if you’re just getting started with linguistics you may want to begin with something easy. Fortunately, our top 10 of the hardest languages should […]
Now, most businesses already know how important it is for them to optimize their website for Google. But while Google may be a huge search engine across the world it is not in China. As a matter of fact, only 16% use Google in China because they rather use Baidu. Baidu holds 78.3% of the […]
The fact is that the pace at which businesses are focusing exclusively on digital marketing has accelerated. It is seen as a great way to increase their customer base while creating brand recognition without the overhead of a regular marketing campaign. However, a comparatively less focused on aspect of digital marketing is multilingual digital marketing. […]