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November 9, 2019
By Inda Valero
Industry
No Comments

What’s a Travel Planner? Explanations & Tips

Many people may confuse the term “Travel Planner” with “Travel Agency” or “Tour Operator.” A travel planner is very different from a tour operator and a travel agency. While both are travel services, they don’t provide a complete end-to-end solution. Most travel agencies, for instance, will not give you a list of tips or show […]

October 19, 2019
By Inda Valero
Best Practices
No Comments

What Challenges do Expats Face?

Moving to a new country can be exciting, but at the same time, it can be difficult. There are several variables that expats need to wrap their heads around, including where to live, how the banking system works, which schools to send the children to, and what documents they require to start driving. Each year […]

October 8, 2019
By Ed Balde
Business
No Comments

Major Sport Events – Impact on Local Businesses

Sports, for many people, play a critical role in the world. It represents devotion to a lifestyle, passion and hard work. When two teams go head to head, it pits one side against the other to determine who is the best. Over the years, major sporting events like FIFA, the Olympics, and World Cup Cricket […]

September 1, 2019
By Inda Valero
Best Practices
No Comments

Zoom in: Social Media Acronyms and Jargon Terms

Even if you are not new to the world of social media, there are bound to be terms that are hard to make sense of. Now consider how hard things can be for someone who is new to social media? Well, in the interest of educational awareness we’ve made a list of all the latest […]

August 6, 2019
By Ed Balde
Business
No Comments

5 Good Reasons to do Business in Argentina

Argentina recently re-entered the global market, and investors are more interested than they ever were before. As an emerging economy, the country has taken steps to reduce many of its economic problems. So, if you’re looking to make the move, here are five reasons why it is a good idea. Reason no. 1: The Country […]

5 Tips for App Localization – Best Practices

It is a known fact that the only way to gain a solid foothold in any global market is with app localization. Almost every online marketer knows that more than half of the world’s smartphone users are in Asia and the Pacific. That means if you want any app you develop to take off, it […]

How to Draft Multi-Language Surveying Campaigns?

It is estimated that around 75% of the world’s population speaks a language other than English. As a business owner, researcher, or even a strategist, your goal is always to reach a much larger, perhaps wider audience to collect critical data. The best way to reach this audience is via a questionnaire that’s drafted in […]

May 30, 2019
By Ed Balde
Business
No Comments

Focus on Mexico – 5 Business Rules to Follow

Many businesses branch out or expand to Mexico because the potential gains are significant. However, the potential for disaster is also great if you’re not aware of the local business culture. Whether you’re opening a shoe store or exporting goods abroad, success greatly relies on your knowledge of the country’s law and their corporate culture. […]

April 24, 2019
By Inda Valero
Industry
No Comments

Global Pay Per Click Advertising – Trends

2018 was a big year for the global PPC market, with the most significant change arguably being Google’s rebranding of their AdWords platform. However, apart from this the global focus on many aspects of PPC or Pay Per Click advertising is shifting, and this shift if anything isn’t slow. In this article, we’ll examine the […]

April 11, 2019
By Ed Balde
Business
No Comments

Expanding to Australia – 6 Best Practices

Many small and emerging businesses will find that Australia is one of the best places to expand into. Not only is Australia large but it is also diverse, so there is a demand for all types of products and services. However, expanding into the country will require that businesses follow a couple of best practices; […]